Justin Cho joined Lido in 2021. He aids in the creation of financial plans for clients and brings value to the Advanced Wealth Planning team by modeling alternative scenarios. Prior to joining Lido, he worked as a Financial Planning Consultant at LPL Financial, providing support to over 18,000 advisors by modeling financial plans using numerous financial planning tools. Justin graduated from San Diego State University with a degree in Finance. He is a CERTIFIED FINANCIAL PLANNER™ and Behavioral Financial Advisor (BFA™). He also holds his Series 66. Justin is based out of Lido’s San Diego office. In his free time, he enjoys staying active – playing basketball, boxing, and lifting weights. He is also very passionate about his hometown sports teams: the Los Angeles Lakers & LA Rams.